A to Z Listings
Company Name:
Feather Brooksbank Recruitment
Experienced in working in the nuclear sector: No
Summary of Company business, capabilities and products:
Feather Brooksbank Recruitment Overview
At Feather Brooksbank, we take a different approach to recruitment advertising. An approach
that regularly delivers increased response levels and better quality candidates for our clients.
Our Services
• Recruitment strategy
• Multi-media planning and buying
• Award winning creative
• Employer branding
• Media research
• Website optimisation
• Audience research and insight
• Online response management
• Post campaign analysis
Recruitment Strategy
Understanding our clients’ business and plans for the future is critical to the success of our
advertising services. We take the time to investigate recruitment and retention plans to identify
any issues which need to be overcome, getting under the skin of the business in order to
understand the positive and negative aspects of each client from an employee perspective.
If we know where you’ve come from and where you’re going we can ensure you get there.
Media Planning and Buying
As the recruitment advertising division of Feather Brooksbank, media expertise comes with
the territory. We plan and buy across all media and unlike many advertising agencies, we’re
completely media neutral: our only concern is getting your message in the most effective
place for it to be seen by your target audience.
At the planning stage, we devise optimal strategies and deliver against pre-agreed response
targets, both qualitative and quantitative. And when it comes to buying, as part of the
Aegis/Carat group, one of the world’s largest media groups, our superior purchasing power
enables us to negotiate harder on rates and positioning. It works. Last year, we were able to
give our clients over £3m back in savings.
Creative Services
Better media planning and buying is only one half of the story. Our creative work is award
winning and our artwork production is fast, accurate and professional. Working at a strategic
level, we ensure that an employer brand is developed, attracting both active and passive job
seekers. Adverts are designed to stand out using unusual shapes, sizes, colours and positioning
to attract attention. They are carefully written to catch the eye, engage the audience and
stimulate, even provoke a reaction. After all, if no one actually sees or reads your message,
why waste money putting it out there? In many cases, our copy actively screens unsuitable or
poorer quality candidates, thus ensuring a better quality, as well as quantity, of response.
Customer Service
The final weapon in our armoury is our customer service. Unlike many of our competitors, we
won’t introduce you to a heavy hitter at the pitch, then hire a whole lot of juniors and leave them
to it. Rather, each client is assigned a team of experienced account managers who question,
advise and challenge every step of the way. To attract and retain the best people, we offer one
of the top training and development programmes in our sector. One that has earned us a place
for the last 3 years in the Sunday Times Top 100 SME employers poll. As well as an Investors
in People and IPA CPD accreditation plus regular rave reviews from our clients.
Number of employees: 50-249
Contact details:
Name: Miss Anna Fleetwood
Job Title: Head of Recruitment Communications
Address: Feather Brooksbank
Cardinal House
20 St Mary's Parsonage
Manchester
M3 2LY M3 2LY
Telephone: 0161 836 6793
Secondary Telephone: 0161 834 9793
Website: featherbrooksbank.co.uk
